If someone visits your website and then leaves, it’s likely they won’t return, especially if there aren’t any compelling reasons to do so. After all, on the Internet, we all act rashly to the point where we can easily lose sight of where we were 10 web pages ago.
The bottom line is that your visitor might never come back to your website. You can imagine how much money is lost if 1,000 visitors come to your website, leave, and never come back. You might have been able to convert a modest number of visitors into paying clients.
While some may argue that creating unique material will keep certain visitors coming back, this is not always the case. The real, long-term solution is to convert your visitors into mailing list subscribers.
Before they leave your website, you want to convert them into a subscriber with a simple opt-in to your mailing list. This can be accomplished by having your opt-in form request the visitor’s name and email address.
If your visitor signs up for your mailing list, you can also contact him via email. You can encourage your subscriber to consider your offer or suggest another to him or her.
Overall, you want to convert as many visitors as possible into subscribers so you can collect the money you deserve – the simple, sensible approach.
Using Free Reports to Build Your List
Another purpose of your free viral report should be to develop your email list, in addition to pre-selling your products and affiliate offers.
This is because collecting leads should be your last alternative if you can’t pre-sell, let alone sell, the products and services indicated in your free report. To put it another way, if you can’t persuade the reader to become a ready purchase, try to persuade him or her to become a subscriber.
You can still contact your reader about future offers and potentially convert him or her into a long-term customer in this method.
This can be accomplished by providing a free lifetime update to your report or a unique notification list that your reader will desire to join, culminating in his or her inclusion on your mailing list.
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One of the few key factors in viral marketing is the quality of your free report. Your name, status, and links within the report will be sent about without any effort on your part if your readers find your material useful enough to share, and you encourage them to do so by allowing them to give your report away for free.
Building Your List with Articles
You may build your list by just writing articles, whether you realise it or not.
Simply said, you write articles about your field of expertise or business and submit them to big article directories where eZine publishers and readers search for the information you provide.
Using your viral marketing efforts to write articles might be profitable if done right. The articles you write are, in a real sense, establishing your worth and demonstrating your industry knowledge.
So, how can you put this method to work for you in order to expand your mailing list? The answer is in the resource box you include with your articles. In your resource box, you include a brief description of yourself and your business site, as well as the URL (also known as bio box).
Your resource box URL should go to the landing page for your mailing list, where you may collect your visitor’s name and email address for free, allowing you to develop your mailing list.
If eZine publishers believe your articles are valuable, they will republish them alongside your resource box for their readers and subscribers. The great outcome: viral marketing without your participation!
You may start your article marketing journey right now by writing articles and sending them to trustworthy article submission platforms like
